Bonjour! Mesdames Sililak Kwong et Kornnaphat Sethratanapong 🍀✨️🤍🌼
— LingOrm_BaseHouse (@LingOrm_BH) March 2, 2026
LINGORM TAKEOFF TO DIORAW26#LingOrmDiorAW26APTLook#LinglingKwong #OrmKornnaphat ⁰#LingOrm #Dior #DiorAW26 #PFW ⁰@Dior @linglingsirilak @ormmormm pic.twitter.com/pjqcthCWcf
The X post from @LingOrm_BH
(the main fan club account for Lingling Kwong and Orm Kornnaphat) excitedly announces:"Bonjour! Mesdames Sililak Kwong et Kornnaphat Sethratanapong
LINGORM TAKEOFF TO DIORAW26
#LingOrmDiorAW26APTLook #LinglingKwong #OrmKornnaphat #LingOrm #Dior #DiorAW26 #PFW
@Dior
@linglingsirilak
@ormmormm
"It includes two photos of the duo (popular Thai actresses and GL stars, widely known as LingOrm) in a luxurious hotel room with a scenic Paris river view (likely along the Seine).In the first image, both are dressed in casual yet elegant Dior outfits, posing relaxed and stylish on a bed or sofa area. Lingling wears a chic neutral-toned set (possibly a blazer or jacket with subtle branding), while Orm complements with a soft, feminine look featuring light colors and Dior accessories. They give off a fresh, effortless luxury vibe.
The second photo shows a similar cozy, high-end interior setting with them looking directly at the camera, radiating excitement and poise ahead of the event.
The post has strong fan engagement (as of early March 2026): around 2,189 likes, 1,551 reposts, 82 replies, and over 12,600 views — clear signs of huge enthusiasm from the LingOrm fandom.Many replies and quote tweets repeat the hype phrase "LINGORM TAKEOFF TO DIORAW26" and praise their elegance, with comments calling them perfect for embodying Dior's refined yet modern aesthetic.Context: Lingling Kwong and Orm Kornnaphat serve as Dior House Ambassadors (especially focused on the Asian/Thai market). They traveled to Paris for the Dior Women's Autumn-Winter 2026 runway show during Paris Fashion Week (PFW), which took place around March 3, 2026 (Thailand time evening / Paris morning). Fans were especially excited about their airport and pre-show looks in full Dior, marking another high-profile appearance for the popular pair.
LingOrm (Lingling Kwong and Orm Kornnaphat) have secured several brand deals and ambassadorships, especially accelerating after their breakout in GL dramas like The Secret of Us and Only You. Their most prominent and global one is with Dior (announced in late 2025 as brand ambassadors for the House of Dior, including fashion and beauty aspects like La Collection Privée Christian Dior fragrances for Lingling).Beyond Dior, they've built a solid portfolio of endorsements, often in beauty, tech, fashion, and lifestyle categories. Many are individual, but some are joint as the duo. Here's a breakdown based on reliable fan-compiled sources (like lingorm.site) and media mentions as of early 2026:Joint / Duo Dealsvivo (vivo V70 smartphone campaign) — Technology endorsement, featuring both as friends/ambassadors.
NPP BOX — Toys & collectibles collaboration/promotion.
Lingling Kwong's Key DealsScotch — Beauty, health & personal care.
Dior Beauty - La Collection Privée Christian Dior — Fragrance/Beauty Ambassador (tied to the broader Dior partnership).
Calvin Klein — Spring 2026 Collection (fashion appearance/endorsement, noted as APAC Face in some fan discussions).
Orm Kornnaphat's Key DealsBvlgari — Accessories & Jewelry.
Lolane — Beauty, health & personal care (e.g., Lolane Botanic line).
They've also had earlier or additional mentions in beauty (e.g., Nivea, HERA, Pantene in some fan lists from 2024–2025), but the above represent the more prominent and current ones post their rise. Their individual brands (Lingling's Always Wonder and Orm's Keep Silent) even collaborated on a lifestyle/fashion project in early 2026.LingOrm's rapid ascent to luxury level (especially Dior) is notable in the Thai GL scene — they're often highlighted as trailblazers for turning massive fandom into high-profile global deals. Their Paris Fashion Week appearances continue to boost visibility for these partnerships.
The Dior partnership with Lingling Kwong (Sirilak Kwong) and Orm Kornnaphat (Kornnaphat Sethratanapong), collectively known as LingOrm, is one of their most prestigious and high-profile brand deals. Here's a detailed overview based on official announcements and coverage:Announcement and TimelineOfficial Announcement Date: November 24, 2025 (some sources note November 23 in certain regions due to time zones).
Dior (the House of Dior) welcomed them as new brand ambassadors (also referred to as global brand ambassadors or House Ambassadors in fan and media contexts).
This followed a period of building relationship with the brand, including earlier appearances at Paris Fashion Week (e.g., debuting as guests/invitations in March 2025 for SS26 collections).
The partnership aligns with creative director Jonathan Anderson's vision for the house, emphasizing elegance, modernity, and artistic expression.
Scope of the PartnershipCovers fashion (ready-to-wear, accessories like Lady Dior bags, Book Tote, etc.) and potentially extends to beauty aspects (e.g., La Collection Privée Christian Dior fragrances, though primarily highlighted for fashion).
They are positioned as key figures in Dior's strategy to tap into the Asian market (especially Thailand and Southeast Asia), capitalizing on the massive popularity of Thai GL (Girls' Love) drama stars.
Media highlights note their influence challenging K-pop idols in fashion week engagement metrics, with high EMV (Earned Media Value) from their posts and appearances.
Key Statements from the AnnouncementLingling Kwong: “I am so honored to be part of the house of Dior as an ambassador. Under Jonathan Anderson's creative direction, I truly believe in his genius and artistic vision, which I cannot wait to see this new exciting chapter with him.”
Orm Kornnaphat: “I am delighted and so grateful to step into the new role as an ambassador with Dior. With my respect for the legacy of the house, this partnership, especially under Jonathan Anderson's vision, feels like a dream to me.”
Dior's post: "We are delighted to announce actresses Sirilak Kwong (Lingling) and Kornnaphat Sethratanapong (Orm) as the new ambassadors for the House of Dior."
Major Activities and AppearancesParis Fashion Week (PFW): Regular attendees as ambassadors.Debuted/returned for SS26 (Spring/Summer 2026) earlier.
Most recently attended the Dior Women's Autumn-Winter 2026 show on March 3, 2026 (Paris time; evening in Thailand), marking a key moment under Jonathan Anderson's first womenswear collection for the house.
They often share airport looks in full Dior (e.g., "LINGORM TAKEOFF TO DIORAW26" fan campaigns), front-row presence, and post-event content, generating massive fan engagement.
Campaigns: Involved in promotions like Lady Dior campaigns (unveiled around September 2025), unboxing iconic invitations (e.g., miniature Tuileries Garden chairs), and styling posts emphasizing refined, effortless luxury.
Fan Impact: Their involvement drives huge social media buzz — e.g., high likes/reposts on posts from @linglingkwong
, @ormmormm
, and @Dior
, plus dedicated fan tracking on sites like lingorm.site.
This ambassadorship is seen as a milestone for Thai GL stars, elevating LingOrm to global luxury fashion status and showcasing how their authentic chemistry and fandom translate into powerful brand influence. They continue to attend events in Dior outfits, often described as embodying timeless elegance and modern sophistication.
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